Stack Innovations / Services / CMS / Wix
CMS / 06 — Wix Studio + Velo

Wix sites that don't look like Wix.

Wix is the platform people use when they think they can't afford an engineer. We treat it like a real platform — Studio's responsive engine, Velo's APIs, CMS Collections — and ship sites that hold their own next to anything on Webflow or hand-rolled code.

01 — In numbers

Five years of Studio
and Velo at scale.

0+
Studio sites in production
0%
Pixel-parity across breakpoints
0%
Lighthouse perf · avg
0
Marketplace clones
02 — What we build

A two-track Wix practice.

Wix Studio for agency-grade builds — responsive, CMS-driven, Velo-extended. Classic Wix for SMBs who need polish on a platform they already trust. Both shipped to the same standard.

.cap.is--studio
/ 01

Studio responsive layouts.

Fluid scaling, container queries, and the proper use of Studio's grid — not "set 4 breakpoints and pray." Sites that snap perfectly from 320 to 2560.

  • 12-col grids with fluid units
  • Container-relative scaling
  • Custom breakpoints · not just 3
  • Locked symbol & section system
.cap.is--cms
/ 02

CMS Collections, not lists.

Reference fields, dynamic pages, computed slugs, sane editor flows. We model Wix Collections like database schemas — not flat content buckets.

  • Multi-reference relationships
  • Dynamic page templates
  • Editor preview + roles
  • Data API + external sources
.cap.is--velo
/ 03

Velo, actually used.

Most Wix agencies stop at the visual editor. We write Velo properly — data hooks, HTTP functions, scheduled jobs, npm modules — treating Wix as a real platform.

  • Data hooks & access control
  • HTTP functions + webhooks
  • Scheduled jobs & queues
  • npm modules · real packages
.cap.is--commerce
/ 04

Stores, Bookings, Ascend.

Wix's commerce, scheduling, and CRM modules wired into one coherent system — not three orphan apps. Stripe, Klaviyo, and your accounting tool all in line.

  • Wix Stores · custom checkouts
  • Bookings · class & appointment
  • Ascend CRM & automations
  • Stripe · Klaviyo · QuickBooks
.cap.is--migration
/ 05

Migrations, zero loss.

From classic Wix, Editor X, ADI, or that Squarespace site nobody touches anymore. CMS rebuilt, redirects mapped, traffic held through cutover.

  • Editor X → Studio rebuilds
  • Content + media migration
  • 301 redirect mapping
  • Domain & SSL cutover
.cap.is--seo
/ 06

Performance & SEO.

Wix's defaults aren't enough. We profile, kill dead apps, lazy-load right, add the schema and sitemaps Wix forgets, and tune Core Web Vitals to the bone.

  • Custom schema injection via Velo
  • Asset audit + media strategy
  • Programmatic sitemaps + hreflang
  • CWV monitoring + alerts
03 — The Studio Stage

Drag a section.
Watch it ship.

Wix's signature is drag-and-drop. Studio's signature is the responsive engine. Velo's signature is real code. This panel does all three at once — drag sections from the palette, switch viewports, and watch the Velo lines write themselves.

Live preview
0 sections
+

Drag a section from the left.
It'll snap into the grid and the Velo strip below will write a line for it.

Velo · site.js backend/data.js router
// add sections to write the page…
$w.onReady(() => {
  // generated lines appear below
});
04 — Why us

Stack Innovations vs the typical Wix shop.

Same platform, completely different output. Seven traits, seven battle cards.

Layout system
Typical Wix shop

Default templates, drag-to-fit. Whatever the marketplace ships.

Stack Innovations

Studio grid, container queries, fluid units, real spacing system.

Responsive
Typical Wix shop

Three breakpoints · hope it works on every device.

Stack Innovations

Custom breakpoints, scaling rules, QA'd across real devices.

Velo / code
Typical Wix shop

"We don't really do Velo." Click around and hope.

Stack Innovations

Data hooks, HTTP functions, scheduled jobs, real npm packages.

CMS modeling
Typical Wix shop

One Collection called "Items." Good luck filtering it.

Stack Innovations

Schemas, multi-refs, dynamic pages, role-based editor flows.

Performance
Typical Wix shop

Every Wix App installed, just in case. 4MB hero image.

Stack Innovations

Audit, kill, profile. 90+ Lighthouse, monitored monthly.

Editor handoff
Typical Wix shop

"Email me to change a comma." 48-hour reply.

Stack Innovations

Trained team, Loom library, Slack channel, response inside the day.

Post-launch
Typical Wix shop

"Open a ticket." Wait. Wait some more.

Stack Innovations

Slack channel, monthly review, Velo upkeep when APIs shift.

05 — Studio responsive engine

Drag the slider.
Watch it reflow.

Studio's responsive engine is the headline feature, and it gets butchered constantly. Drag the handle — one site, every viewport, real reflow logic. No "scaled down" desktop-pretending-to-be-mobile.

1440px · Desktop
workjournalshopcontact Book →
Spring · '26

A studio with a slow internet.

Six considered things. Mailed from Casper.

See the catalogue
/01 Made slow

Linen, oak, oxidized brass. Each one signed.

/02 Shipped quickly

Out the door within five working days, anywhere in the world.

/03 Held forever

Repaired for life by the people who made it.

/04 Sold sparingly

Twelve drops a year. Often six pieces each. Then quiet.

Studio · Casper, MST est. · 2017
Width 1440 px
Breakpoint Desktop
Grid 12 col
Type scale 1.0×
06 — How it ships

Five weeks,
brief to launch.

  1. Week 01

    Brief, audit & CMS modeling

    Audit content, traffic, edit cadence. Map Wix Collections like a database schema. Lock the editor experience your team will live in.

  2. Week 02

    Studio design system

    Tokens as Studio variables, components as Symbols, breakpoints chosen with intention. The grid as a real system — not a starter template.

  3. Week 02–04

    Build, Velo & integrations

    Pages built from components. Velo for the data hooks, scheduled jobs, and HTTP functions. Stores, Bookings, Ascend wired to the real ESP/CRM.

  4. Week 04

    SEO, perf, content

    Schema, sitemaps, redirects, hreflang via Velo where Wix forgets. Asset audit. Lighthouse to 90+. Content migrated and proofed.

  5. Week 05

    Editor training & launch

    Loom walkthroughs, role setup, dry-run. Domain & SSL cutover, monitoring on. Slack channel handoff to your team.

  6. Ongoing

    Care plan

    Updates, integrations, perf monitoring, monthly review. Velo upkeep when Wix's APIs shift. We ship features, not tickets.

Booking Q3 2026 · Avg engagement: 5 weeks · Reply within 24h